Kimberly Daly

UX/UI Designer & Creative Strategist

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Resume

Background

Education

BFA Visual Communication
College of Fine Arts, University of Arizona: Tucson AZ

Expertise

Well versed in interactive and print design techniques. Ability to conceptualize, think strategically, and develop strong brands across channels. Experience building teams and successful client relationships. Passionate about design aesthetic, function, and meaning–both on and offline–for evolving audiences.

References

Available by request.
See recommendations: LinkedIn

Work Experience

FILMSTACKER | Co-founder, CCO, UI/UX Designer

June 2017 – Present
Software start-up: Santa Rosa, CA
Co-founded a company that built a video platform tmaking collaborative storytelling easy and affordable for small businesses and organizations. Created the brand and designed the platform interface.

UNIVERSITY OF ARIZONA | Lead UI/UX Designer

January 2013 – Present
College of Agriculture and Life Sciences: Communications and Technologies / Institute of the Environment: Santa Rosa, CA (working remotely)
Design strategic interactive apps and websites for various clients in the life sciences (climate, earth, renewable energy, social) for local, national and international audiences. Projects often entail citizen science to engage and inform community members.

KIMBERLY DALY | UI/UX Graphic Designer

July 2005 – Present
Creative Agency: Santa Rosa, CA (working independently)
Collaborate with an international network of designers, developers, marketers, writers, and photographers to create smart online and print design, branding, and promotional materials that are effective for businesses and organizations large and small. Notable brands: AT&T, Aramark, Microsoft, and Transbay Joint Powers Authority.

HALLOCK MODEY | Graphic Designer

March 2004 – June 2004
Full-Service Advertising and PR Firm: Portland, OR (represented by Aquent)
As part of the design team I worked on corporate branding, print collateral, and public awareness campaigns for clientele that ranged from non-profit, community based organizations to national corporations like PacifiCorp (BlueSky: wind power).

NIKE | Graphic Designer

September 2003 – March 2004
Nike Vision (eye wear): Beaverton, OR (represented by Aquent)
Within a team of designers, created visual brand materials–POS, catalogs, tradeshow graphics– to promote Nike eyewear nationally and internationally. Working from custom photoshoots of amateur and professional athletes, we conceptualized campaigns in collaboration with Nike Brand.

DODIER & COMPANY | Associate Art Director

January 1999 – June 2003
Full-Service Retail Advertising and Marketing Agency: Tucson, AZ
Art directed a small creative team to develop strategic advertising campaigns for print that included: branding, direct mail, POS, as well as web design and product photography.  

UNIVERSITY OF ARIZONA | Junior Graphic Designer

June 1997 – December 1998
MIS Department of Parking and Transportation: Tucson, AZ
Conceptualized and designed large-scale print media to communicate information about parking systems and regulations to students, faculty and visitors. Designed initial website.

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